(as of [price_update_date] – Details)
This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the 230 countries of the world). This study gives, however, my estimates for the worldwide latent demand, or the P.I.E. for do-it-yourself (DIY) and home improvement products. It also shows how the P.I.E. is divided across the world’s regional and national markets. For each country, I also show my estimates of how the P.I.E. grows over time (positive or negative growth). In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on international strategic planning at graduate schools of business.
ASIN : B00E90OTNG
Publisher : ICON Group International, Inc. (July 15, 2013)
Language : English
Paperback : 210 pages
Item Weight : 1.21 pounds
Dimensions : 8 x 0.48 x 10.25 inches